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  • Home
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  • Recent Work
  • Clients
  • Careers
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  • EN / CN
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September 4, 2017November 2, 2020
Tiffany “Choose Love” Campaign, with Celebrity Mark Chao
To help Tiffany own the concept of “love” we needed ...
September 18, 2017November 2, 2020
Pull & Bear Micro KOL Content Creation Community
We developed an influencer community for Pull & Bear comprised ...
May 7, 2018November 2, 2020
Tiffany Celebrity Story of Love for Chinese Valentine’s Day
For 2018 Chinese Valentine’s Day, we featured celebrity couple  Du ...
July 7, 2018November 2, 2020
Tiffany 520 Campaign, Interactive Video, Augmented Reality
We needed to ensure that Tiffany would “own love” and ...
September 7, 2018November 2, 2020
Tiffany Reaching China’s Millennials with the T Collection
Tiffany’s T collection is focused on fashion forward millennials. We ...
June 7, 2019November 2, 2020
Star Alliance Dreams + Destinations Campaign, KOL + CRM WeChat Mini Program
Star Alliance has an unparalleled network of 26 airlines. To ...
July 22, 2019November 2, 2020
Calvin Klein Chinese Valentine’s Day WeChat Social Ecommerce
Calvin Klein was looking for a fun way to engage ...
August 24, 2019October 26, 2022
TOMS Double 11 RED KOL Seeding Campaign
To promote TOMS Double 11 key products, we carefully selected ...
September 4, 2019November 2, 2020
Canali Discovering the Modern Chinese Gentleman KOL Campaign
To connect with Canali’s core target audience throughout the year, ...
October 10, 2019November 2, 2020
Hourglass RED KOL Seeding Campaign
RED is the go to channel for Chinese netizens looking ...
November 2, 2019November 5, 2020
Waterwipes Red Influencer Collaboration
In order to increase brand awareness, we worked with 15 ...
January 4, 2020November 2, 2020
IWC Le Petite Prince Pilot’s Watch WeChat Campaign
IWC Pilot's Watch released a limited edition, cobranding with Le ...
February 7, 2020November 2, 2020
FHH Watches & Wonder O2O WeChat CRM Minisite
Watches & Wonder is an international trade show in the ...
March 7, 2020November 2, 2020
Victorinox Covid-19 x Home Cooking Trend, Photo Video Production
As COVID-19 spread ferociously around the world at the beginning ...
March 7, 2020November 2, 2020
IWC Portuguese Collections 75th Anniversary WeChat Mini Game
To celebrate the 75th anniversary for IWC Portuguese Collections, we ...
March 10, 2020November 2, 2020
Dorco KOL Seeding Campaign on Douyin, Red, Weibo
To create social buzz for Dorco's five-blade shaver, we selected ...
July 28, 2020November 2, 2020
OYSHO Collaboration with KOL to Drive Tmall Sales
Oysho had an ecommerce challenge: how to increase sales on ...
July 30, 2020November 2, 2020
OYSHO Product Launch + KOL Video Shooting
With the athleisure business booming in China, OYSHO needed new ...
August 3, 2020November 2, 2020
Michael Kors Graffiti Collection WeChat Mini Program Campaign
Michael Kors released a graffiti series to celebrate Chinese Valentines ...
September 3, 2020November 2, 2020
Canali Chinese New Year Collection Social Videos Campaign
Canali planned a limited-edition CNY collection launch in China, but ...
September 3, 2020November 2, 2020
Victorinox Connecting w/ Youth Culture KV Photo Shoot
We combined youth culture and popular Chinese internet language with ...
September 3, 2020November 2, 2020
Tiffany 520 & CVD Pop Up Mini Program EC With SCRM Retargeting
Tiffany launched WeChat mini-program pop-up stores to sell special editions ...
September 7, 2020November 2, 2020
Lanvin Fashion Show WeChat Livestreaming Campaign
Lanvin announced brand new creative director Bruno Sialelli on Jan.2019. ...
September 7, 2020September 1, 2022
Bose Revolve Speaker: Product Launch Social Videos
Resonance was tasked to maximize social media awareness for Bose’s ...
September 7, 2020November 2, 2020
PARKSON Mini Program Game Linking to Ecommerce
In order to promote Parkson's Spring Beauty Festival and drive ...
September 7, 2020November 2, 2020
Tesla x Star Alliance H5 Minisite Douyin KOL Campaign
Drawing on the similarities in audience profiles between Star Alliance ...
September 7, 2020November 2, 2020
Massimo Dutti KOLs Seeding on Weibo, Red to Drive Tmall Sales
Massimo Dutti tasked Resonance with increasing awareness among a more ...
September 7, 2020November 2, 2020
Victorinox x Chinese Constellations Social Video Ecommerce Campaign
To connect with China’s netizens during Chinese New Year, Victorinox ...
September 7, 2020November 2, 2020
Canali Chinese Valentine’s Day Collaboration with a Famous Chinese Paper Artist
To bring a touch of Chinese art to Italian luxury ...
September 7, 2020November 2, 2020
Tiffany Middle Autumn Festival WeChat Mini Game
Playing off of Tiffany's special mooncake gift box for Chinese ...
September 24, 2020November 4, 2022
Gucci Valentine’s Day Limited Edition of DIONYSIS Bag Launch Campaign
Gucci launched a limited edition of the Dionysis Bag before ...
November 2, 2020November 2, 2020
La Perla Chinese Valentine’s Day Photoshoot
To bring out the romance of Chinese Valentine’s Day for ...
November 2, 2020November 2, 2020
TUMI CNY Red Packet WeChat Campaign
TUMI celebrates Chinese New Year 2020 through a collaboration with ...
November 2, 2020December 1, 2022
Victorinox Swiss Army Knife Personalization Mini Program
Victorinox launched SAK (Swiss Army Knife) personalization services to end ...
November 2, 2020August 23, 2022
Givenchy Beauty Pop Up Store Campaign
To increase awareness and purchase of Givenchy's Le Rouge lipstick, ...
November 2, 2020November 2, 2020
Pronovias Valentine’s Day Gifting Campaign
Pronovias tasked Resonance with developing a method to increase brand ...
November 2, 2020November 2, 2020
Slowear Milan Fashion Week KOL Campaign
Premium Italian menswear brand Slowear was entering China market and ...
November 2, 2020November 2, 2020
Lanvin 130 Years Brand Exhibition KOL Seeding Campaign
Lanvin tasked Resonance to find relevant KOLs to attend their ...
July 27, 2022July 27, 2022
Versace Chinese Valentine’s Day Music Gamification Campaign
To promote the Versace Chinese Valentine’s Day capsule collection, we ...
July 27, 2022July 27, 2022
Versace La Medusa Pop-Up Store Campaign
We launched an immersive Versace popup store in Shanghai Plaza ...
July 27, 2022July 28, 2022
GCDS Double 11 Paid Media Tmall Ecommerce Campaign
Italian luxury brand GCDS launched its Tmall flag store in ...
July 27, 2022July 27, 2022
Hennessy Rare Cognac Limited Edition WeChat Mini Program
To increase customer loyalty and satisfaction, we designed a WeChat ...
July 27, 2022
Hennessy x Dom Pérignon ART021 Tasting Reservation WeChat Mini Program
We created an H5 Art021 tasting reservation provided convenience and ...
July 29, 2022August 18, 2022
Versace 520 Celebrity Brand Ambassador Campaign
Resonance collaborated with Versace brand ambassador Betty Wu to amplify ...
July 29, 2022July 29, 2022
Versace Gamified AR WeChat Mini Program
To deliver the concept of Versace Greca to Chinese audiences ...
August 2, 2022August 22, 2022
Byredo Young Rose Perfume WeChat, Red Launch Campaign
We combined the Young Rose Campaign visual assets and applied ...
August 2, 2022August 3, 2022
Byredo Makeup WeChat Launch Campaign
Byredo's new makeup line took a very artistic approach to ...
August 2, 2022August 2, 2022
Lacoste x Peanuts Collection Collaboration: Douyin, Red KOL Campaign
Lacoste Douyin sing-a-long challenge Lacoste Douyin dance challenge Resonance partnered ...
August 3, 2022August 22, 2022
Byredo Chinese Valentine’s Day WeChat Campaign
Byredo Blanche WeChat Design Byredo Blanche Content Optimization For Chinese ...
August 16, 2022
Givenchy Sanya Celebrity PR Event + WeChat Interactive Game
WeChat H5 allows users to try featured products virtually, and ...
August 17, 2022August 18, 2022
Istituto Marangoni Shanghai Fashion Show WeChat H5 Campaign
Every year, Istituto Marangoni holds a fashion show event where ...
August 17, 2022August 17, 2022
Istituto Marangoni Recruitment WeChat H5 Campaign
Istituto Marangoni launched a campaign to celebrate its 85th anniversary ...
August 17, 2022August 17, 2022
Dorco Chinese New Year WeChat Interactive Minisite Campaign
To increase brand awareness for Dorco during the Chinese New ...
August 17, 2022August 17, 2022
Gant Back to School Campaign: Local Photoshoot
Gant FW 21 campaign video showcasing the "Future of American ...
August 18, 2022August 24, 2022
Victorinox China Cultural Range Collection: Chinese New Year Animated Video
To promote Victorinox's annual campaign celebrating the virtue of traditional ...
August 20, 2022August 30, 2022
Gant: Shaping Love Gamified 520 KOL Campaign
In order to enhance brand awareness for Gant, we created ...
August 22, 2022August 24, 2022
Not So Ape China Local Brand Video Shooting
To showcase Not So Ape’s fusion of Japanese street trends ...
August 22, 2022August 24, 2022
Givenchy Prisme Libre Skin-Caring Glow Foundation Sampling Campaign
To promote Givenchy’s Prisme Libre skin-caring glow foundation, we developed ...
August 23, 2022August 24, 2022
Hennessy Prestige Collection Local Chinese Artists Collaboration
To increase Hennessy's brand awareness, we created a “Tribute to ...
August 24, 2022August 24, 2022
La Perla Beauty Perfume Collection Launch – Local Video, Photo Shoot
We created a story, "Escape to the memory," as a ...
August 24, 2022
Not So Ape 520 Campaign – KOL Collab x Photo Shoot
To increase brand awareness during 520, we collaborated with several ...
July 22, 2020November 2, 2020
Dubai Tourism Douyin Video Campaigns
Resonance uses a mix of WeChat, Weibo, tourism verticals, KOLs ...
July 21, 2020November 2, 2020
Dubai Tourism Chinese Holiday WeChat Campaigns
Resonance has been working closely with Dubai Tourism for 5 ...
June 8, 2020November 2, 2020
Paul Smith Douyin Campaign for the Beijing Offline Exhibition
Paul Smith’s #My name is Paul Smith# campaign featured an ...
August 3, 2020November 2, 2020
TOMS Summer Campaign KOL Photo/Video Shoot
Every summer is TOMS' peak selling season. To create the ...
June 4, 2020November 2, 2020
Brooks Brothers Virtual Museum WeChat Mini Program
To celebrate Brooks Brothers' 200th Anniversary, we aimed to educate ...
July 22, 2020November 2, 2020
Brooks Brothers KOL Videos of Refined Gentlemen
During Brooks Brother's 200th Anniversary, the brand wanted to explore ...
March 2, 2020November 2, 2020
Live Streaming the Grand Opening of Prada’s Flagship Store
Prada had a dilemma, it wanted to create social buzz ...
Connect w/ Resonance

Resonance is a digital social media agency with a focus on aspirational lifestyle brands. We are strategic, creative, tactical and meticulous; delivering a symphony of digital campaigns and always-on stories designed to excite and engage Chinese netizens.

Connect w/ Resonance:
hello@resonancedigital.com

Latest News & Case Studies
  • Not So Ape 520 Campaign – KOL Collab x Photo Shoot
  • La Perla Beauty Perfume Collection Launch – Local Video, Photo Shoot
  • Hennessy Prestige Collection Local Chinese Artists Collaboration
  • Givenchy Prisme Libre Skin-Caring Glow Foundation Sampling Campaign
  • Not So Ape China Local Brand Video Shooting
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