Tiffany 520 Campaign, Interactive Video, Augmented Reality

To differentiate Tiffany from other brands during China’s local love holiday and truly “own love,” we crafted a unique celebration for 5.20 (which phonetically resembles “I love you” in Chinese). We developed an interactive H5 mini-site that depicted a journey of love. By holding their screens together, lovers could interactively watch this love journey unfold across both devices. A showcase of holiday products was displayed at the journey’s end, fostering a gifting culture.

Services Provided:

Digital
Social Media
WeChat
H5 Mini-Site
Campaign
Augmented Reality

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