During 520, we partnered with influential couples on the Red platform to generate a series of engaging content aimed at boosting Not So Ape’s brand awareness. By carefully selecting three couples with large followings and aligning their shootings with our brand’s essence, we successfully resonated with our target audience. As a result, this campaign significantly increased our brand awareness among the desired demographic.
- Digital Strategy
- Red Strategy
- KOL / KOC
Not So Ape KOL campaign content for 520