To promote Givenchy’s Prisme Libre skin-caring glow foundation, we developed a sampling application H5 to educate users about the new product and inviting them to try the product themselves. After successfully applying for a sample, the H5 will automatically generate a verification QR code, which users directly scan at participating offline stores to receive the sample.

  • Digital Strategy
  • Social Media
  • WeChat
  • H5 Production
  • O2O Campaign
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Campaign WeChat H5 allows users to know more about the product and then apply for a sample to retrieve at retail stores