Playing off of Tiffany’s special mooncake gift box for Chinese Mid-Autumn Festival, Resonance created an interactive game featuring a bunny that jumped across clouds. The bunny explored different Tiffany products and holiday gifts, ending with with a customizable greeting card players could send to family and friends. The game’s ranking system allowed for some friendly competition, further encouraging sharing across social media.

Services Provided:

  • Digital
  • Social Media
  • WeChat
  • H5
  • Campaign