Victorinox launched SAK (Swiss Army Knife) personalization services to end consumers. We wanted to make it clear that beyond the classic red case of SAK, there are many different color choices consumers can choose from.
As Tmall and the offline store cannot show what an individually customized product looks like in real-time, Resonance developed an evergreen WeChat mini program to allow consumers to experience the SAK personalization service via this mini-program first.
- Social Media
- Mini program