Resonance was commissioned to enhance social media recognition for Bose’s newly launched Revolve Speaker. To accomplish this, we partnered with three renowned musician celebrities, crafting social content that echoed with Bose’s target audience while showcasing the unique features of the Revolve Speaker.
The content encompassed interviews with these popular Universal Music Group artists, offering glimpses into their musical insights, and candid moments of leisure—all enhanced by the distinctive 360-degree design of the Revolve Speaker. This strategy served to highlight the product’s features while creating a genuine connection with the audience.
- Social Media