Byredo Young Rose Perfume WeChat, Red Launch Campaign

We combined the Young Rose Campaign visual assets and applied creative SVG and layout to maximize the new collection launch content on WeChat. To increase brand awareness and visibility, we invested in paid social media ads, featuring our created creative assets. We also launched a RED campaign and a WeChat Pop-Up Store to create more awareness and buzz among core target audience customers.

• Campaign
• Social Media
• WeChat
• Content Optimization