Gant: Shaping Love Gamified 520 KOL Campaign

In order to enhance brand awareness for Gant, we created an interactive H5 to allow followers to share love during 520. Followers can pick flowers from a garden of love to create their personal unique bouquet. This bouquet can be sent to others, to encourage them to select their own bouquet and send it forward as well. We also invited top KOLs & KOCs to share our 520 big idea on social platforms such to maximize the brand’s social buzz.

Digital
H5 Production
Social Media
Media Collaboration
KOL Collaboration

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GANT GANT

Gant 520 campaign WeChat Interactive H5 interface

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