In order to enhance brand awareness for Dorco during the Chinese New Year, we developed an engaging interactive H5 experience that aimed to capture the attention of fans and increase their engagement with the brand. The interactive H5 provided a unique opportunity for our followers to unlock and express their different social personas through a curated filter feature. This feature allowed users to experiment with various filters and share their transformed personas on their social media platforms, encouraging others to participate as well. By leveraging the power of social sharing and user-generated content, the campaign successfully resonated with the local ...
In order to introduce the concept of Versace Greca to Chinese audiences and showcase the Versace FW21 collection, we developed an innovative approach by creating a WeChat augmented reality (AR) maze. This interactive experience aimed to captivate and engage local audiences. The AR maze was designed to mimic the iconic Versace Greca pattern, providing participants with a visually striking and immersive gaming experience. By navigating through the maze, users were able to explore and interact with the Versace Greca design in a playful and engaging manner. To incentivize participation, we offered participants who successfully completed the 3D AR maze game ...
To differentiate Tiffany from other brands during China's local love holiday and truly "own love," we crafted a unique celebration for 5.20 (which phonetically resembles "I love you" in Chinese). We developed an interactive H5 mini-site that depicted a journey of love. By holding their screens together, lovers could interactively watch this love journey unfold across both devices. A showcase of holiday products was displayed at the journey's end, fostering a gifting culture. Services Provided: Digital Social Media WeChat H5 Mini-Site Campaign Augmented Reality JTNDdmlkZW8lMjBzdHlsZSUzRCUyMndpZHRoJTNBJTIwMTAwJTI1JTNCaGVpZ2h0JTNBJTIwYXV0byUyMiUyMCUyMHdpZHRoJTNEJTIyNDAwJTIyJTIwaGVpZ2h0JTNEJTIyMzIwJTIyJTIwcHJlbG9hZCUyMGF1dG9wbGF5JTIwbG9vcCUyMG11dGVkJTNFJTNDc291cmNlJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZyZXNvbmFuY2VkaWdpdGFsLmNvbSUyRndwLWNvbnRlbnQlMkZ1cGxvYWRzJTJGMjAyMCUyRjAyJTJGNTIwY2FtcGFpZ24ubXA0JTIyJTIwdHlwZSUzRCUyMnZpZGVvJTJGbXA0JTIyJTNFJTNDJTJGdmlkZW8lM0U=JTNDdmlkZW8lMjBzdHlsZSUzRCUyMndpZHRoJTNBJTIwMTAwJTI1JTNCaGVpZ2h0JTNBJTIwYXV0byUyMiUyMCUyMHdpZHRoJTNEJTIyNDAwJTIyJTIwaGVpZ2h0JTNEJTIyMzUwJTIyJTIwcHJlbG9hZCUyMGF1dG9wbGF5JTIwbG9vcCUyMG11dGVkJTNFJTNDc291cmNlJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZyZXNvbmFuY2VkaWdpdGFsLmNvbSUyRndwLWNvbnRlbnQlMkZ1cGxvYWRzJTJGMjAyMCUyRjAyJTJGNTIwX0FSLm1wNCUyMiUyMHR5cGUlM0QlMjJ2aWRlbyUyRm1wNCUyMiUzRSUzQyUyRnZpZGVvJTNF